Wednesday, December 11, 2013

pricing

Soups and stews are usually priced between $2-3.00 but I will have Country stew priced at 4.25 for 4 servings. it will be marketed towards Asian Americans because the donations are going to an Asian country. (Asian Americans are the most affluent U.S. demographic segment. They now number nearly 15 million and wield more than $453 billion in annual spending power, expected to reach $670 billion in 2012. They are the second-fastest-growing population subsegment after Hispanics. Chinese Americans constitute the largest group, followed by Filipinos, Asian Indians, Vietnamese, Korean Americans, and Japanese Americans.)

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